Looking for a Meltwater alternative? While Meltwater offers social media management, it comes with a high
price tag and struggles to effectively monitor platforms like Linkedin and Facebook. In this article, we compare
Meltwater and KWatch.io for social listening across Linkedin, Facebook, Reddit, Quora, Youtube, and other
platforms.
KWatch.io VS Meltwater: Pricing Comparison
Meltwater has built a strong reputation as a leader in the social media management space. Their
platform offers businesses tools to track and evaluate their online presence. However, the cost of Meltwater
services is quite steep. While they don't publicly display pricing on their website and require a conversation
with their sales representatives, you should expect to pay at least $600 monthly for their entry-level social
listening package.
Meltwater Pricing
Such pricing is out of reach for many businesses. In contrast, KWatch.io offers much more
affordable options. For just $19/month, you can track 20 keywords on Reddit/Hacker News, 2 keywords on X, 2
keywords on Quora, 1 keyword on Facebook, and 1 keyword on Linkedin. Need more comprehensive coverage? Our
Enterprise plan at $199/month allows monitoring of 500 keywords on Reddit/Hacker News, 50 keywords on X, 50
keywords on Quora, 25 keywords on Facebook, and 25 keywords on Linkedin!
Another important distinction is that Meltwater offers no Free tier, whereas KWatch.io provides
a Free plan that gives users the ability to monitor conversations on both Reddit and Hacker News without any
cost.
Which Social Media Platforms Does Meltwater Monitor?
Melwater many social media sources:
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• X
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• Reddit
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• Facebook, but only public pages or pages you own
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• Instagram, but only business posts and hashtags
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• Youtube video descriptions
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• and more
Meltwater Monitored Platforms
As a comparison, here are the platforms we monitor at KWatch.io, as of this writing:
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• Linkedin: all posts, including private posts not available publicly on Google (but not comments)
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• X
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• Reddit
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• Facebook: all posts, including private posts not available publicly on Google (but not comments), and
public Facebook groups
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• Youtube video descriptions
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• Quora
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• Hacker News
Does Meltwater Monitor Linkedin?
No, Meltwater does not monitor Linkedin, but KWatch.io does. We monitor all posts on Linkedin,
even private ones. We do not monitor comments on Linkedin though.
Does Meltwater Monitor Facebook?
Meltwater only partially monitors Facebook as they cannot monitor all posts made on Facebook.
KWatch.io does support Facebook by monitoring all Facebook posts. We do not monitor comments on Facebook though.
Does Meltwater Monitor Quora?
Meltwater does not monitor Quora but KWatch.io does monitor Quora in real-time (questions, answers, and
posts).
Does Meltwater Monitor Reddit?
KWatch.io allows you to track specific conversations on social media and be notified in
real-time when someone makes a comment in a conversation. Conversation tracking is a very useful feature
that can be effectively combined with keyword monitoring.
Meltwater, on the other hand, does not propose such a conversation tracking feature.
Conclusion
Meltwater is a large company that offers many social media management features. A part of
their platform is about social listening.
Meltwater's services come with a significant price tag, typically requiring an investment of
$1,000 or more per month for their social media monitoring capabilities. Additionally, it's worth noting that
Meltwater offers limited functionality when it comes to monitoring sophisticated platforms such as Linkedin and
Facebook.
On KWatch.io, our plans start at $19 / month and we monitor X, Linkedin, Reddit, Quora,
Youtube, Facebook, and
Hacker News, in real-time!
Feel free to see for yourself: register
on KWatch.io
here.
Julien
Product Manager at KWatch.io
KWatch.io